Cheong Wing Kiat, Managing Director/Family Strategist, Business Concept Pte Ltd, Singapore(3rd generation family member, Wen Ken Group, founded in 1937 in Singapore) [Mr Cheong Wing Kiat is the Managing Director of Business Concept Pte Ltd. In 1990, Mr Cheong Wing Kiat founded Business Concept – investing in private equity and advising business families. Mr Cheong Wing Kiat is also a 3rd Generation of Wen Ken Group, a multi-family business founded in 1937. Wen Ken Group is one of the largest Traditional Chinese Medicine companies in Southeast Asia, specializes in the research and development, production and marketing of Traditional Chinese Medicine, Pharmaceuticals, Over-the-Counter (OTC) drugs and health products. In recent years, the group has also gone into the production and development of functional food and drink products. In general, the group's products are distributed to more than 15 countries including Indonesia, Brunei and Thailand. Wen Ken Group is the creator of the renowned Three Legs Brand Cooling Water. Three Legs Brand has certainly grown and developed along with many generations. Prior to joining Wen Ken Group, he was with Pacven Walden, a venture capital management firm]. |
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